Playa, as locals call it, is located on Mexico's Yucatan Peninsula, about 40 miles south of Cancun. Discovered by those craving white beaches, gentle surf and outdoors activities, this once sleepy fishing village has retained its small-town charm. Buildings are low-rise, and the atmosphere is still authentic. When the sun goes down, the temperature goes up. Bars get into full swing around midnight, and Avenida Quinta transforms from a family-friendly pedestrian way to a sizzling hot spot.